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Why a Canadian Management Presence? New Products- Sharing the Gain Means Less Pain Canada- Why Now?
Pioneering New Categories Distribution Strategy for Competitive Advantage Generating Trade Participation in Consumer Programs Re-positioning Mature Brands for Growth Outperforming Fierce Competitors Optimizing Scarce Marketing Resources Capitalizing on New Trends
Distribution Partners: Planning for Success: Distributor Management Lessons from Outside (but applicable to) Packaged Goods: Finding the Right Distributor Partner(s): Principal and Distributor- Managing the Relationship: Exporting to Canada- Canadian Government Resources Why Go International? Why Export to Canada? Exporting during tough times
